{"id":3005,"date":"2011-11-18T07:31:28","date_gmt":"2011-11-18T07:31:28","guid":{"rendered":"http:\/\/www.artcorner.com\/?p=3005"},"modified":"2011-11-18T07:31:28","modified_gmt":"2011-11-18T07:31:28","slug":"overstockart-com-partners-with-bravo-magical-elves-and-pretty-matches-productions-to-launch-exclusive-line-of-art-from-the-hit-series-work-of-art-the-next-great-artist","status":"publish","type":"post","link":"https:\/\/www.overstockart.com\/blog\/overstockart-com-partners-with-bravo-magical-elves-and-pretty-matches-productions-to-launch-exclusive-line-of-art-from-the-hit-series-work-of-art-the-next-great-artist\/","title":{"rendered":"overstockArt.com Partners with Bravo, Magical Elves and Pretty Matches Productions to Launch Exclusive Line of Art from the Hit Series Work of Art: The Next Great Artist"},"content":{"rendered":"

\"WorkoverstockArt.com<\/a> announced last week that it has joined forces with Bravo<\/a> and Magical Elves<\/a> to launch a new line of artwork from the cable network\u2019s series “Work of Art: The Next Great Artist.”<\/a> The exclusive line of reproduced artwork is created by the artists participating in the creative competition series produced by Magical Elves and Pretty Matches Productions.<\/p>\n

The artwork featured in “Work of Art: The Next Great Artist” will be made available for purchase exclusively on overstockArt.com following the airing of new episodes each Wednesday. Reproduced artwork created by artists who competed in the first season of the show will also be made available for purchase.<\/p>\n

\"WorkBravo’s “Work of Art: The Next Great Artist” is a creative competition series that seeks to discover new talent and shed light on the artistic process that typically occurs behind closed doors. Assembled in New York City under the watchful eye of art world elites, 14 up-and-coming artists are ready to make their mark on the industry and battle it out for a solo show at the Brooklyn Museum and a cash prize of $100,000.<\/p>\n

“We’re constantly looking for ways to innovate, furthering the proliferation of our brand while providing added value for our customers,”<\/em> said David Sasson, CEO of overstockArt.com. “This collaboration will take overstockArt.com to the next level by leveraging our commitment to creating high-quality, affordable art with Magical Elves\u2019 dedication to discovering today\u2019s hottest up-and-coming artists and jointly bringing quality products to market.”<\/em><\/p>\n

The \u201cWork of Art: The Next Great Artist\u201d canvas transfer art reproductions will be offered in a variety of sizes with prices starting at $119. Customized frames can also be purchased. Reproduced artwork is first available exclusively on overstockArt.com and will later be made available for purchase by overstockArt.com\u2019s partner online retailers.<\/p>\n

\u201cThis partnership builds on the success of both brands, providing us the unique opportunity to engage with our fans and viewers and to connect with consumers beyond the television screen,\u201d said Ellen Stone, Senior Vice President of Marketing for Bravo.<\/p>\n